One of the most powerful ways to market your business is through Facebook Ads. But measuring advertising effectiveness is an often overlooked step that’s absolutely
One of the most powerful ways to market your business is through Facebook Ads. But measuring advertising effectiveness is an often overlooked step that’s absolutely
With Google’s recent algorithm update, there has been a lot of speculation that site speed impacts your search rankings. The rumor has been that anything
Sales can come and go. But maintaining a consistent sales rate isn’t an easy task. That’s why businesses utilize sales funnels! Sales funnels help you
It’s a common belief that more is always better. And sure—with some things, like sales, traffic, and conversions, that’s true! But for marketing and data
Business and marketing metrics are incredibly important for any business owner to pay close attention to. Selecting the right metrics is just the beginning—you have
Data and metrics are some of the most powerful tools you have at your disposal to help you grow your business. More than ever before,
Google Analytics is one of the most popular and powerful tools to help you track your metrics. It’s so important to focus on analytics in
When you’re marketing your business, you’re spending valuable time, energy, and money. So you need to know whether what you’re doing is worthwhile! Measuring marketing
Knowing your customers inside and out is a HUGE part of being successful in your business. And having an ideal customer avatar is just the